Mobile coupons

With Kaskado’s Mobile Coupon Service, clients can reach consumers with offers directly through their mobile. Compared to traditional print coupons, Kaskado’s solution for mobile coupons offer advertisers high flexibility allowing clients to specify the details of the promotion, as well as make changes at any time, even after launch. This gives a high degree of control over the coupon campaign both in terms of targeting, relevance, and cost.

Settings that can be specified by the client include:

• Offer content
• Location/City/Stores in which the offer is valid
• Length of campaign
• Number of times an offer can be used (per day/week/month, per store, per consumer, total number of times for all consumers etc.)
• The consumer can search for different offers based on location and type of offer. By clicking of offers they find interesting they can get more information and by showing the mobile with the offer at the point of purchase they can redeem it.

Rich Media Advertising

With its ability to effectively engage the growing mobile audience, mobile rich media has emerged as an important component of the advertising mix. Kaskado’s platform enables highly engaging rich media advertising including:

• Interactive features such as video and audio, quizzes, transparent overlays, sharing, scrolling, image galleries and more.
• Lead generation capabilities, such as SMS alerts, newsletter sign ups, information request forms, Click-to-Call, Click-to-Map and more.
• E-commerce features, such as Click-to-Buy, Click-to-iTunes and other stores.
• Creative targeting features that allow you to deliver creative variations depending on user-entered data or app content.