Services

Kaskado works with mobile marketing and has developed a Software as a Service (SaaS) platform solution which gives our clients the ability to efficiently use the mobile channel to attract, engage and retain their customers. Through Kaskado´s platform our clients can, based on their needs, choose services that are then bundled and deliverd to the users as a client-branded mobile application.

With the SaaS model our clients can then easily update content and manage their service, as well as use the analytics tools to measure results. By choosing Kaskado our clients get access to advanced funtionality, continous upgrades and new features in a cost efficient manner, without having to worry about technical support or up-keep of the application.

Kaskado platform

The platform includes services for specific marketing activities, such as mobile coupons, group buying deals, and loyalty cards. It also includes a set of features, such as push notifications and branding options that can be used across all different services. On the back end the user has access to analytics tools for campaign evaluation and target group analysis. The platform is accessed through a client account, and using a simple-to-use dash board clients can set up, brand, launch, administer and follow up activities and campaigns. For clients who do now want to handle the administration, Kaskado offers a fully managed service.

How it gets to the consumer

To launch the services to consumers the client has several options. The services can be launched as a stand-alone application generated by the platform that consumers can download to their mobiles through App Store or Andriod Market. The services can also be integrated into an already existing client or brand app, or launched.